No items found.
Online Buzz
Trend (1M)

Talkwalker

Best Deal

Redeem Now

Talkwalker- Features, Pricing & Deals

Talkwalker is a comprehensive social media listening and analytics platform designed to help businesses monitor, analyze, and engage with their online presence effectively. With extensive data coverage, including social media platforms, news feeds, blogs, and forums, Talkwalker ensures that you never miss a mention of your brand, even with its advanced AI-powered visual recognition capabilities. This tool is essential for real-time data retrieval, enabling timely crisis management and customer service responses.

A standout feature of Talkwalker is its customizable alerts which notify users whenever their search terms appear online, maintaining their brand's visibility and relevance. Users can also track hashtags, evaluate campaign performance, and gain insights into audience demographics to optimize content strategy. The platform's sentiment analysis uses NLP with high accuracy to gauge consumer opinions, helping businesses to improve customer experiences and strategies.

For competitive edge, Talkwalker offers extensive competitor analysis, comparative cross-platform performance analysis, and real-time insights into brand reputation via metrics such as social mentions, engagement, and reach. It also supports image recognition, ensuring no visual mentions are overlooked. Furthermore, Talkwalker's integration with multiple social and web platforms, coupled with expert onboarding and support, enhances its utility and ease of use.

Pricing for Talkwalker is not directly specified on their website but is categorized into tiers: Listen, Analyze, Business, and Premium, each offering a suite of robust features tailored to different business needs. Users can request a quote for specific pricing information.

Talkwalker Free Social Search offers basic functionalities for those getting started, while the full Social Listening version provides comprehensive features, including visual analytics and real-time alerts. Trusted by brands worldwide, Talkwalker fulfills diverse social media monitoring requirements, aiding businesses in making data-driven decisions and maintaining a strong online presence.

Features

  • Comprehensive Monitoring: Talkwalker covers a wide range of social media platforms, news feeds, blogs, forums, and more. It includes textual and visual listening, ensuring that no mention of your brand is missed, even if it's not explicitly mentioned in the text.
  • Visual Listening: The platform includes AI-powered visual recognition, which can identify brand logos, scenery, and objects. It has a database of over 30,000 brand logos and can learn over time to improve accuracy.
  • Real-Time Data: Talkwalker provides real-time data, which is crucial for crisis management and timely customer service. This feature ensures that you can respond to customer queries and manage crises as they unfold.
  • Custom Alerts: Talkwalker Alerts notify you via email when your search terms appear online, whether on social media, websites, blogs, or news feeds. This helps in staying on top of brand mentions and relevant conversations.
  • Hashtag Tracking: Track the performance of your campaigns and events in real-time. This includes monitoring hashtags, identifying where your campaign is making an impact, and analyzing the most popular posts related to your event.
  • Competitor Analysis: Compare your performance with competitors across various social media platforms.
  • Sentiment Analysis: Talkwalker's sentiment analysis feature uses natural language processing (NLP) to identify positive, negative, or neutral sentiment with up to 90% accuracy. This helps in understanding consumer preferences and improving customer experience.
  • Real-Time Insights: Get real-time insights about your events, including overall discussions and the most popular posts using your event hashtag.
  • Demographics and Engagement: Gain insights into your audience demographics, including age, location, and interests. This helps in creating more relevant content and identifying the best times to post.
  • Image Recognition: Talkwalker's visual analytics can identify brand logos and other visual elements, ensuring that you capture all mentions, even those that are not text-based.
  • Real-Time Alerts: The real-time alerts feature is crucial for crisis management, allowing you to identify and address issues immediately.
  • Comprehensive Data Collection: Talkwalker collects data from over 150 million websites and 30 social networks globally, providing a comprehensive view of your online presence.
  • Expert Onboarding and Support: The platform offers expert onboarding and support to ensure you get the most out of the tool from day one.

Pricing

  • The Listen tier offers industry-leading social listening and media monitoring, custom reports and alerts, IQ Apps (pre-built use case dashboards), ideal volume for a starter social listening program, and Blue Silk™ AI to understand audiences and brand fundamentals.
  • The Analyze tier includes all features of the Listen tier, plus 2X volume for deeper insights, custom dashboards, and analytics of KPIs important to the business, as well as social benchmarking across owned/earned channels and against competitors.
  • The Business tier provides enterprise-grade consumer intelligence for strategic initiatives, 12X volume for strategic insights, critical actionable insights with Blue Silk™ AI, and enterprise features and governance to scale across regions and teams.
  • The Premium tier includes all features of the Business tier, plus 20X volume, holistic perspectives with Blue Silk™ AI, and additional enterprise features and governance.
  • Pricing is not specified and requires a quote for each tier: Listen, Analyze, Business, and Premium.
  • Support and training included in every plan feature professional onboarding, access to best practice articles and guides, continuous online training courses, comprehensive customer support, and regular strategy reviews.
Last Updated
August 26, 2024 12:46

Popular Use Cases

No items found.

Other Tools To Check Out

No items found.

Find Out How How Best To Utilise Tools

Our newsletter comes with exclusive discounts, trials and practical insights from within the industry

Sign Up Today