Cold calling remains a powerful strategy for real estate professionals, but finding the right software can make all the difference between wasted hours and closed deals. In this 2025 guide, we cut through the marketing noise to show you which cold calling tools actually deliver results for real estate agents today.
We've gathered feedback from agents across the country who use these systems daily. Our focus stays practical—what works, what doesn't, and which features justify their cost in a real estate context. Whether you're a solo agent or managing a team, this guide will help you find software that fits your specific calling needs and budget.
Each tool in our roundup includes honest insights about performance, ease of use, and value. We highlight the strengths worth paying for and the weaknesses you should know about before committing. Let's find the cold calling solution that will actually help you connect with more prospects and close more deals in 2025.
REISift stands out as a comprehensive platform that combines data management, lead generation, and marketing automation for real estate professionals. The system acts as a central hub where investors can organize property information, identify promising opportunities, and manage their entire sales process.
What makes REISift particularly useful is how it handles messy property data. The platform automatically cleans records by standardizing addresses and removing duplicates, saving hours of manual work. Users can quickly sort through properties based on important factors like absentee owner status or vacancy information.
Beyond data organization, REISift integrates calling tools and CRM functionality to help users manage their contacts and track deals effectively. The platform also offers direct mail capabilities through its SiftMail feature, allowing for targeted marketing campaigns.
REISift appears to have positive reception among real estate professionals who value its data management capabilities. Users frequently mention how the platform helps them organize property information efficiently and improves their marketing workflow.
While specific recent customer testimonials are limited in the available information, the general consensus suggests REISift delivers on its core promise of streamlining real estate marketing processes and saving users considerable time.
REISift offers a practical solution for real estate professionals who need to organize property data and streamline their marketing efforts. The platform shines in its ability to clean and manage large datasets, helping users quickly identify valuable investment opportunities without wasting time on manual data cleaning.
The tiered pricing structure makes it accessible for solo investors while providing scalability for growing teams. For real estate professionals struggling with disorganized data or inefficient marketing processes, REISift provides a useful toolset that can potentially deliver significant time savings and improved results.
Espresso Agent combines lead generation, CRM functionality, and communication tools in one platform designed specifically for real estate professionals. The system focuses on helping agents connect with potential sellers through expired listings, FSBOs, and targeted geographic farming.
What makes Espresso Agent stand out is its comprehensive approach to the entire lead management process. From acquiring quality contact information to handling follow-ups and nurturing prospects, the platform aims to streamline workflow for busy agents and teams.
The built-in dialer with AI noise suppression technology helps agents make more calls efficiently, while the mobile app ensures you can manage your pipeline from anywhere.
Users consistently mention these points about Espresso Agent:
Espresso Agent provides a robust platform for agents who want to focus on seller lead acquisition and management. The combination of quality data and integrated communication tools makes it particularly valuable for professionals who prioritize cold calling in their business strategy.
While the price point may be steep for newer agents, established professionals or teams will likely find value in the time saved and opportunities generated. The no-contract structure allows agents to test the platform without major financial risk.
For agents looking to systematize their prospecting efforts and expand their seller leads, Espresso Agent offers a comprehensive solution that combines data quality, efficient calling technology, and follow-up management in one package.
JustCall brings together all your client communication channels in one powerful platform. Real estate agents can manage calls, texts, emails, and even WhatsApp conversations from a single dashboard, making client follow-up much more efficient. The platform was built with sales teams in mind, which shows in its thoughtful features like power dialing and real-time AI coaching during calls.
What makes JustCall particularly useful for real estate professionals is its ability to provide local phone numbers in over 70 countries. This helps agents maintain a local presence even when working with international clients or investors. With mobile and desktop apps available, your team can stay connected whether they're in the office or showing properties.
Users consistently praise JustCall for its straightforward interface and reliable CRM integrations. Many real estate offices appreciate how the platform centralizes all client communications, reducing the need to switch between multiple tools. Customer support gets high marks for quick responses and helpful guidance during setup.
Some customers mention occasional call quality issues during busy periods, which is worth considering if your team handles high call volumes. A few reviewers also note that some collaboration features require upgrades to higher-tier plans. Overall, most users find the platform delivers good value for companies seeking to streamline their phone and messaging systems.
JustCall offers real estate professionals a solid communication platform that brings together all their client interaction channels. The AI coaching and analytics tools are particularly valuable for helping new agents improve their cold calling skills. At its core, JustCall solves a common problem in real estate offices: fragmented communication tools that waste time and lead to missed opportunities.
While the platform isn't perfect—occasional call quality issues and the need to upgrade for certain features are drawbacks—its benefits generally outweigh these limitations. For mid-sized real estate teams looking to improve their cold calling systems without dealing with complex technical setups, JustCall provides a practical solution at a reasonable price point. The platform's mobile functionality also makes it ideal for agents who spend most of their day away from the office.
Kixie combines powerful calling capabilities with smart automation to help real estate sales teams connect with more prospects in less time. This platform works as both a complete business phone system and a sales acceleration tool that integrates with popular CRMs like HubSpot and Salesforce.
Real estate professionals particularly benefit from Kixie's local presence dialing, which displays calls from numbers matching the prospect's area code. This simple but effective technique has helped users achieve up to 30% higher answer rates, making it easier to reach potential buyers and sellers.
With over 5,000 sales teams worldwide using the platform, Kixie has proven itself useful for both individual agents and larger brokerages looking to streamline their cold calling processes.
Users consistently praise Kixie for its reliable CRM integrations and time-saving features like power dialing and automatic call logging. Real estate teams report increased productivity and better organization of their prospect data. The platform receives positive feedback for its user-friendly interface that requires minimal training to master.
However, some reviews mention occasional technical issues and challenges with certain integrations. Smaller agencies sometimes feel the pricing is steep compared to basic phone systems, and a few users have expressed frustration with aspects of customer service policies. Overall, Kixie maintains solid ratings across most review platforms.
Kixie stands out as a solid option for real estate professionals who need to make lots of calls efficiently. Its power dialing features and local presence capabilities directly address common challenges in real estate prospecting. While not the cheapest option available, the time saved through automation and increased contact rates often justifies the investment for busy agents.
The platform works best for teams already using a CRM system who want to supercharge their calling capabilities with minimal disruption to their existing workflow. For real estate professionals focused on cold calling as a core business strategy in 2025, Kixie delivers a practical combination of efficiency tools that can help turn more dials into more deals.
PhoneBurner stands out as a cloud-based power dialer that helps real estate professionals reach more prospects faster. This platform combines phone, email, and SMS capabilities into one system, making it easier to manage your outreach campaigns.
What sets PhoneBurner apart is how it keeps agents connected throughout each call for natural conversations. While it dials up to four times faster than manual methods, it doesn't feel robotic to prospects. This approach helps real estate agents maintain that personal touch while significantly boosting their calling efficiency.
The platform works well for established real estate teams looking to scale their prospecting efforts. Its workflow automation helps reduce the administrative burden that often weighs down productive agents, freeing more time for actual selling.
PhoneBurner receives mixed feedback from users across the real estate industry. Many agents praise the platform's ability to streamline their calling process and increase productivity. The customer support team also earns high marks for responsiveness and helpfulness.
However, some reviews point to concerns about billing practices and refund policies. Several users mention unexpected price increases after their initial subscription period. Others note challenges when attempting to obtain refunds, which has created friction for some otherwise satisfied customers.
PhoneBurner offers solid value for established real estate teams who make high-volume calls a central part of their prospecting strategy. The power dialing technology genuinely speeds up the calling process without sacrificing the personal connection that's vital in real estate sales.
The platform shines brightest for mid-sized to larger agencies that can justify the investment based on call volume. Smaller teams or solo agents might find the pricing steep compared to simpler alternatives. The workflow automation features can save considerable time for busy agents, though the learning curve might take a week or two to master.
While the billing concerns shouldn't be ignored, most users who set clear expectations about pricing and carefully review terms before signing up report ongoing satisfaction with the service. For real estate professionals who need to power through cold calling lists efficiently, PhoneBurner delivers the tools to make that process more productive.
OmniDrip tackles one of the biggest challenges real estate investors face: consistent follow-up with potential sellers. Created by copywriter Paul do Campo, this platform specializes in automating communication for wholesalers and investors seeking off-market properties.
What makes OmniDrip stand out is its focus on persuasive messaging that addresses seller concerns across multiple channels. The system integrates with your existing CRM to maintain communication through SMS, email, and even direct mail without requiring constant manual effort.
The platform excels at segmenting leads by property type, helping investors tailor their approach to landlords, vacant property owners, or out-of-state owners. This targeted communication style aims to convert more leads into deals while freeing up time for other aspects of your business.
OmniDrip appears to be flying under the radar in online discussions. There's very little conversation about the platform on sites like Reddit or other real estate forums over the past six months. This doesn't necessarily indicate poor quality, but suggests the tool hasn't yet built a large community of vocal users.
The lack of widespread online feedback makes it harder to gauge user satisfaction beyond company testimonials. Potential users might want to request direct references or explore demo options before committing, given the current scarcity of independent reviews.
OmniDrip offers a promising solution for real estate investors who recognize the value of consistent follow-up but struggle to implement it effectively. The platform's strength lies in its multi-channel approach and message customization based on seller types and situations.
The lack of transparent pricing and limited online reviews makes it difficult to assess value without contacting the company directly. However, for investors focused on off-market deals who need to improve their follow-up systems, OmniDrip's specialized approach might be worth exploring through a demo.
This tool seems best suited for serious wholesalers and investors who have already established basic systems but need to improve their conversion rates through better communication. Consider booking a discovery call to determine if their approach aligns with your specific business needs.
Finding the right cold calling software for your real estate business doesn't have to be complicated. You just need to know what features matter most. Here's what to look for when making your choice:
Don't forget to read user reviews from other real estate professionals. Their experiences can give you insights that marketing materials won't mention. Also, consider your team size and growth plans - some software works better for solo agents while others scale well for larger teams.
Yes, cold calling remains effective when done right. While many agents focus solely on social media and online leads, phone prospecting creates direct connections that often convert better. The key is using software that increases efficiency and helps you reach more qualified prospects.
Prices range from $30 to $150 per month per user. Basic systems with just auto-dialing fall on the lower end, while comprehensive platforms with CRM integration, AI features, and detailed analytics cost more. Many providers offer discounts for annual payments or multiple users.
Good cold calling software includes features like Do Not Call list screening, call time restrictions based on area codes, and proper disclosure recordings. These tools help you stay compliant with regulations, but you should still familiarize yourself with the current laws.
When investing in cold calling software, start with a clear understanding of your specific needs. If you're a solo agent making 20 calls daily, you won't need the same features as a team of 10 agents making 200+ calls.
Take advantage of free trials before committing. Most platforms offer 7-14 day trials that let you test the interface, call quality, and features. Have your team members who'll use the system daily participate in the trial period too.
Remember that the cheapest option isn't always the most cost-effective. Calculate the value based on how much time the software saves and how many additional conversations it enables. A system that costs $20 more but helps you reach 30% more prospects is worth the investment.
Finally, look for software with good customer support. When technical issues arise (and they will), having responsive support can mean the difference between a productive day and wasted hours. Companies that offer training resources and regular updates also tend to provide better long-term value.