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Red Points- Features, Pricing & Deals

Red Points is an advanced brand protection software equipped with cutting-edge technologies like machine learning, image recognition, and automation to help businesses safeguard their intellectual property (IP) and maintain their online presence. Trusted by over 1,300 companies worldwide, Red Points provides comprehensive coverage across a myriad of online channels including marketplaces, social media, websites, and mobile apps.

Red Points' distinguishing features include 24/7 monitoring, which employs bot-powered searches to identify listings that bypass traditional keyword searching, ensuring thorough and accurate detection. Additionally, its image recognition technology validates detections by recognizing brand assets in photos, even those slightly modified. This real-time validation process, combined with machine learning, refines the detection capabilities over time, continually broadening the scope of monitoring.

When an infringement is confirmed, Red Points swiftly enforces automated takedowns, boasting unlimited takedown requests as part of their service plans. The platform's clustering technology groups information to identify repeat offenders, providing a holistic approach to tackling counterfeiting and IP infringements. Furthermore, detailed performance dashboards offer visual insights into brand protection activities, facilitating data-driven decisions.

Red Points also ensures scalability and cost-effectiveness by offering a flat-fee structure, thus eliminating the need for expensive hourly rates commonly associated with legal and analyst services. The platform supports seamless integration capabilities through API, allowing businesses to export data and connect with BI tools effortlessly. With superior customer support available for day-to-day operations, Red Points guarantees a user-friendly experience.

Even though specific pricing details are not publicly available, Red Points offers custom plans tailored to an organization’s unique challenges, guaranteeing transparency with no hidden costs and unlimited detections and takedowns. For businesses interested in advanced IP protection, contacting Red Points directly for a personalized quote is recommended.

Red Points' seamless blend of automation, scalability, and cost-effectiveness makes it an invaluable tool for businesses seeking robust protection against counterfeiting, piracy, and other digital economic threats.

Features

  • 24/7 Monitoring: Red Points' platform continuously monitors various online channels, including marketplaces, social media, websites, and mobile apps, to detect IP infringements.
  • Bot-Powered Search: Utilizes detection bots that are specifically designed to identify listings that circumvent traditional keyword searching, ensuring accuracy and comprehensive coverage.
  • Image Recognition: Employs image recognition technology to validate or reject detections by recognizing brand assets inside photos, even if they have been slightly modified.
  • Real-Time Validation: Filters detections in real-time using image recognition and logic rules to discard or confirm counterfeits, allowing for efficient decision-making.
  • Machine Learning: The platform learns from detection history and suggests new search terms to widen the scope of monitoring, increasing automation over time.
  • Automated Takedowns: Requests takedowns automatically for validated infringements, ensuring swift action against counterfeiters and other IP infringers.
  • Unlimited Takedowns: Offers unlimited takedowns as part of their service plans, providing comprehensive protection without additional costs.
  • Clustering Technology: Groups, filters, and matches gathered information to reveal counterfeiters' identities and track them down, helping to stop the "whack-a-mole" effect.
  • Performance Dashboards: Unifies all information in one place, creating full reports from the latest brand protection actions. The software displays data in graphs and charts, providing a visual overview of brand protection status.
  • Scalable Solution: Designed to protect brands at scale, making it suitable for businesses of various sizes.
  • Cost-Effective: Eliminates expensive hourly lawyer or analyst fees by offering advanced 24/7 AI technology at a flat fee.
  • Customer Support: Provides excellent customer support, with a team of experts available to assist in day-to-day operations and strategic decision-making.
  • Integration Capabilities: Allows data to be consumed in various ways, including exporting or connecting with BI tools via API, enhancing the usability of the platform.

Pricing

  • Custom Plans: Red Points offers customized plans based on the type of access infringements a business is facing, such as social media, mobile apps, or websites.
  • No Public Pricing: There is no public pricing information available on the website. This indicates that clients need to contact Red Points directly to get a quote tailored to their specific requirements.
  • Transparent Pricing Model: While the exact costs are not provided, Red Points mentions a transparent pricing model with unlimited detections and takedowns and no hidden costs, but this does not include specific dollar amounts.
Last Updated
August 26, 2024 12:46

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