Storylane helps companies create and share interactive product demos that showcase their offerings effectively. The platform lets teams build engaging demonstrations without any coding knowledge, making it easier to connect with prospects and customers.
At its core, the tool focuses on three main demo types: guided walkthroughs for sales teams, sandbox environments for self-paced exploration, and a central demo hub that organizes content for different departments. Companies can personalize demos with custom branding, integrate with popular CRM systems, and track user engagement through detailed analytics.
The platform serves various teams across organizations. Marketing teams use it to enhance website conversions, while sales teams create tailored demos for prospects. Customer success managers rely on it for smooth onboarding, and product teams showcase new features to gather feedback.
Storylane offers flexible pricing options, starting with a free plan for basic demo creation. Paid tiers unlock additional features like AI assistance, advanced analytics, and enterprise-grade security. The platform currently supports over 2,500 companies in improving their product demonstration process.
Storylane offers an interactive product demo platform that's generally well-received by users. Customers appreciate its ease of use, allowing quick demo creation and flexible deployment across different channels. The platform's responsive customer support and engagement metrics tracking are also notable positives.
However, users have pointed out some limitations, including restrictive starter pricing tiers and challenges with demo organization. Some find the call to action options somewhat narrow, wishing for more customization. While the tool shows promise, potential users might want to carefully evaluate whether its current features align with their specific needs.
Guided demos take prospects through your product step-by-step, similar to a tour with clear directions. You control the journey and highlight specific features in a structured way. Sandbox demos, on the other hand, give prospects freedom to explore your product at their own pace. They can click around and discover features that interest them most without following a preset path. Many companies use guided demos for initial engagements and sandbox demos during later sales stages when prospects want hands-on experience.
Can I customize demos for different prospects without creating new ones?Yes! Storylane's token variables let you personalize demos without starting from scratch. You can change names, company info, logos, and dates with just one click. When you share demos, each prospect gets their own unique link with their custom information. This saves tons of time compared to building separate demos for each prospect. The system handles all the personalization automatically once you set up your variables.
How does Storylane's AI assistant help with demo creation?Storylane's Lily AI makes demo creation much faster and easier. You just provide basic info about what you want to show, and the AI helps generate complete guides with proper wording and flow. It can create AI avatars to narrate your demos and offers voiceovers in more than 65 voices across 25 languages. This means you can build professional-looking demos quickly, even if you're not a natural writer or don't have time to script everything manually.
What analytics do I get from Storylane demos?Storylane gives you a full replay of how prospects interact with your demos. You'll see exactly where people spent time, which features caught their attention, and where they dropped off. You can track metrics like completion rates and engagement time to understand what's working. The analytics can connect to platforms like Google Analytics or your CRM systems like Salesforce, so all your prospect data stays in one place. These insights help you improve demos and follow up with prospects based on their specific interests.
Is Storylane secure enough for enterprise use?Yes, Storylane offers enterprise-grade security features. It's SOC2 compliant, which means it meets strict security standards for handling customer data. For enterprise users, Storylane provides custom domain URLs, so demos can live on your own domain instead of Storylane's. You can set up Single-Sign On (SSO) for better access control, and the platform supports complete demo whitelabeling to match your brand. You can also blur, hide, or remove sensitive information from demos to protect confidential data.
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