AppFolio Review - Features, Pricing & Deals

AppFolio provides property managers with a complete software solution for handling residential, commercial, and community association properties. The platform combines essential tools for accounting, tenant management, and maintenance into one easy-to-use system.

At its core, the software helps users manage their entire property portfolio through a central dashboard. Property managers can process rent payments, handle maintenance requests, and communicate with tenants all in one place. The platform also includes marketing tools to help fill vacancies and screen potential tenants.

For accounting needs, AppFolio offers features like online rent collection, automated late fees, and financial reporting. Property owners can access important documents and reports through a dedicated portal, while tenants get their own interface for submitting maintenance requests and paying rent.

The software works on a per-unit pricing model, with rates varying based on property type and package level. Users should note that while the system offers comprehensive features, it requires a minimum number of units and monthly spend to get started.

• Comprehensive Accounting Suite: Streamline financial management with automated billing, online rent payments, and secure payment processing that calculates late fees automatically.
• Community Management Tools: Organize events, manage committees, and coordinate community activities through an integrated calendar and event planning system.
• Commercial Property Management: Efficiently track lease terms, manage rent rolls, and handle complex commercial property operations with precision.
• Advanced Tenant Portal: Enable tenants to submit maintenance requests, communicate with property managers, and access important account information online.
• Robust Owner Reporting: Generate detailed financial reports, securely share documents, and provide transparent insights into property performance.
• Intelligent Maintenance Management: Create, assign, and track work orders while managing vendor relationships through a centralized system.
• Integrated Marketing Platform: Manage property listings, handle rental applications, and streamline tenant screening processes with comprehensive marketing tools.
• Mobile Accessibility: Access all property management functions from anywhere using a user-friendly mobile app that keeps you connected on the go.

• Core Subscription starts at $1.49 per unit per month with a $298 minimum monthly spend, ideal for portfolios with 50+ units and includes essential property management features.
• Plus Subscription costs $3.20 per unit per month with a $960 minimum monthly spend, offering advanced leasing metrics and premium software integrations for portfolios with 300+ units.
• Max Subscription priced at $5 per unit per month with a $7,500 minimum monthly spend, designed for large portfolios of 1,500+ units and includes a leasing CRM, custom fields, and a dedicated account manager.
• Pricing varies by property type: Residential at $1.49-$3.20 per unit, Commercial at $1.50 per unit, and Community Associations at $0.80-$0.85 per unit.
• Additional costs may include onboarding fees and potential add-ons for specific features not included in base subscriptions.

AppFolio uses a per-unit monthly pricing model with different tiers. The Core plan starts at $1.49 per unit per month with a $298 minimum monthly fee. The Plus plan costs $3.20 per unit with a $960 minimum, and the Max plan runs $5 per unit with a $7,500 minimum. Pricing varies slightly for different property types - residential, commercial, and HOAs each have their own rates. Most property managers need at least 50 units to start, but you'll get the best value with 200+ units. There's also an onboarding fee based on your portfolio size.

AppFolio provides standard customer support with their Core subscription. If you upgrade to the Plus plan, you'll get enhanced account support, while Max subscribers receive a dedicated account manager. Some users report mixed experiences with support - responses can sometimes be slow and heavily rely on AI or chat services before connecting to a live person. The quality of support is often mentioned in user reviews as an area where experiences vary widely.

Yes, AppFolio works with many property types. The platform manages residential properties (like apartments and single-family homes), commercial properties, community associations (HOAs), condos, affordable housing, and student housing. Each property type has specific features tailored to its needs. For instance, commercial property tools include lease management and rent roll tracking, while community associations get calendar and committee management features. The pricing differs slightly by property type.

Users like AppFolio's all-in-one approach that lets you manage your entire portfolio from a single dashboard. The system offers strong accounting tools, online rent collection, maintenance tracking, and tenant/owner portals. Recent investments in AI have improved the platform's capabilities. Many property managers appreciate the user-friendly interface and mobile access through apps. The automation features also save time by handling routine tasks like payment processing and late fee calculations.

The most frequent complaints focus on pricing - some users feel the minimum monthly fees are high for smaller portfolios, and there have been concerns about new charges for services like EFT payments. Customer support quality can be inconsistent according to reviews. Some users also mention limited customization options that restrict how you can adapt the software to unique business needs. Integration options with third-party tools aren't as extensive as some competitors, which can limit flexibility for property managers with specific workflow requirements.